Gustavo Lins, who works in his new studio space at 219-221 rue Saint-Martin, in the 3rd arrondissement of Paris, is the epitome of the cultural syncretism that is taking hold in our time.
This Brazilian, son of surgeon, is passionate about anatomy and talented for drawing.
He studied engineering before turning to architecture.
Once graduated, Gustavo will not build buildings, but clothes by questioning what architecture fashionable, what unites the rational world of geometry to the more organic human body.
Trained at the seam by Juliette Cambursano, ex-premiere workshop at Cristobal Balenciaga, he will be a model maker, patternmaker, cutter, first qualified hand, prototypist and foreman.
With this incomparable technical knowledge, he launched his own brand in 2004 and became a permanent member of the haute couture calendar with the name “grand couturier”, but always with the same concern : find points of contact between architecture and the human body.
He builds, for example, a sheath dress by means of three seams, those of the shoulders and middle of the front.
This one is deep. A shadow thus hollow the front of the garment which, like a column, gives its verticality to the silhouette…
Answers, he will find some by exploring Japanese prints. There, the sides of the roofs are drawn in a regular, orthogonal way, while the lines that appear on the vegetation wave and intermingle. Euclidean geometry, rational, coexists in harmony with fluidity, with the movement that is also the one of the human body. But from Japan, Gustavo Lins mainly retains the construction of the kimono: horizontal bands that assemble spiral and then twist around the body. It is this astonishing construction that allows him today to write a new story: ARCHI-SWEAT.
ARCHI-SWEAT, these are sweaters with or without sleeves, assembled by three or six seams. Seams that run through the body like the waves of Japanese prints kimonos. In the manner of Cristobal Balenciaga, volumes are tilted backwards. Oversized, these sweaters have a clean energy that is also their materials, fleece, jersey, poplin and/or chiffon. Reversible, unisex, to wear in four different ways, they are the synthesis between two worlds that usually oppose: the urban sophistication and the world of skaters, rappers and taggers that the designer knows well. It is them, in fact, who regularly stain his boutique windows. But instead of pestering these street artists, Gustavo Lins found the parade: he dialogues with them by tagging his own front! This is also where the idea of ARCHI-SWEAT came from.
Since the creation of it, Gustavo collaborates with the project “petit h” at Hermès, as a designer.
Gustavo also collaborated with porcelain manufacturers such as Munich, Nymphenburg, designing and sculpting busts draped in the manner of his kimonos, as he saw them in japanese prints.
He also collaborated with Sèvres Maison de la Céramique by creating a sculpture lit up like a lantern: “A coat of light”, sold at PAD London in October 2014.
Currently Gustavo Lins is developing its new brand LÏNS Paris and its boutique / workshop, 219-221 Rue St Martin, offering a masculine and feminine wardrobe, true to its creations, with a range concentrated enough to meet the current needs of its customers.